More on ADKAR model
Introduction
(source: Bryan Carey, 2024)
Using the change triangle to show the relationship between project management and change management with leadership and success:
source: Bryan Carey, 2024)
Summary of the ADKAR model
| ADKAR element | Definition | What you want to hear | Triggers |
| A = awareness | Of the need to change (sponsors are important) |
'I understand why...' | Why? Why now? What if we don't? |
| D = desire | To participate and support the change (people managers are important) |
'I have decided to...' | WIIFM Personal motivators Organisational motivators Training on the new |
| K = knowledge | On how to change | 'I know how to....' | Within context (after 'A' & 'D') |
| A = ability | To implement required skills and behaviours (includes 'street smarts') | 'I'm able to....' | Size of 'K' & 'A' gaps Barriers/capacity Practice/coaching |
| R = reinforcement | To sustain the change | 'I will continue...' | Mechanisms Measurement Sustainment |
(source: Bryan Carey, 2024)
(source: Bryan Carey, 2024)
(source: Bryan Carey, 2024)
(source: Bryan Carey, 2024)
Summary -describes how people move through the change journey.
(source: Bryan Carey, 2024)