Change Implementation Techniques for Creating a Sense of Urgency

Technique 2.9 NAB's Questions

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After NAB's fall from grace in 2004, the questions below were used on the senior executives by the new team

1. Where will the organisation be in 3 to 5 years time?

2. What will the business units look like?

3. What kind of people do we need?

4. What kind of culture will it be?

5. What will success look like in terms of customers, employees, shareholders, and how would you define it?

(source: Andrew Cornell, 2005a)

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