Common Change Management Errors (61)

Don't Engage Stakeholders Early Enough

don't engage stakeholders early enough. Need to co-design, co-create, etc with all important stakeholders from the start of the change process, ie planning. Need to understand all stakeholders' needs upfront and then involve them in the design phase. In addition to satisfying their needs, the stakeholders will get co-ownership of the change process, ie it becomes their change project and no longer somebody else's like senior management and/or consultants.

"...engaging with a broad range of stakeholders early and throughout the design, building and implementation phases helps ensure everyone is clear about the outcomes you're aiming to achieve, allows you to uncover potential blindspots in thinking and planning, enables course correction along the way as issues are discovered. This early engagement also creates enthusiastic change champions who can help and support others during and after go-live..."
Kelly McKenzie, 2021